General

  • WTF is Purpose-led?!

    with Richard Doughty
    3 minutes

    WTF Series: Research shows a strong connection between business performance and purpose. When leaders, employees and customers all believe a company has a strong purpose, it is more likely to have better performance and return - but what actually IS purpose?

  • Do you speak-a my language?

    by Julie Perkins
    3 minutes

    The way you talk about your business - your business language - evolves and grows. But it shouldn’t ever be an exclusive club. Julie Perkins explains more and also introduces our new WTF series, an invitation for you to truly become part of our community and belong.

  • WTF are Growth Phases?!

    with Richard Doughty
    5 minutes

    WTF Series: Your business is unique, but business growth is not. There are trends, patterns, and common experiences, and we can use this knowledge to our advantage. There are 5 phases of business growth - but what actually are they and what do they mean?

  • WTF are Capabilities?!

    with Richard Doughty
    9 minutes

    WTF Series: Every company needs certain things if they want to operate successfully. They are often called ‘operational capabilities’ - the functions, structures, and processes you need to run an effective business. But what actually are capabilities and why are they important?

  • Do people not value free things?

    by Julie Perkins
    3 minutes

    At Wyseminds, we’ve been offering our Lift-Off programme completely for free. Julie Perkins explores why, and whether ‘reassuringly expensive’ is a more powerful proposition. Spoiler: it's still free so you can sign-up now!

  • Seeking out the 10% that will drive the ‘wow’

    by Julie Perkins
    3 minutes

    We’ve all heard the phrase ‘when the stars are aligned’ and in business that means when your unity of purpose is clear and bright. It’s time to rediscover the joy and power of your original vision.

  • Through the kaleidoscope: the twists and turns of growing a business

    by Julie Perkins
    4 minutes

    Are you trying to visualise the future of your company? No matter how hard you squint, does it feel like your vision is blurred? It can feel a bit like peering down a kaleidoscope; it can seem confusing at first with optical illusions and colliding colours. Julie explores how to find that clarity in business growth.

  • The art of corporate responsibility

    An interview with Jacquie Irvine
    4 minutes

    Jacquie Irvine of Good Values understood that businesses could benefit from charitable partnerships long before Environmental Social Governance and Corporate Responsibility became corporate lingo. Here she explains why we all should do more - or get left behind.

  • Purpose is your quick release cord

    by Henk Jansen
    5 minutes

    Here Wyseminds’ behavioural psychologist, Henk Jansen explains that finding purpose in what you do can be like a quick release cord - opening up unknown opportunities, freedom and joy.

  • Reuse, recycle, repair – how decluttering your business can work wonders

    by Julie Perkins
    4 minutes

    Inspired by Japanese ‘organisational consultant’ Marie Kondo, Julie unpacks the theory behind her approach putting it into the context of your company as it is now and what you might want to take with you to grow forward.