Purpose-led

Claudia’s growth story

I never could have imagined how my connection as a founder could lead my future growth. Claudia is an...

Feb 21 · 4 min read >

Founder’s story – are you Sofia?

Congratulations! You’ve founded a business. You’ve seen a gap in the market, had a brilliant idea, roped in a...

Nov 14 · 1 min read >

What’s in a name?

What’s in a name? Well, quite a lot as it happens. Just ask Juliet in Shakespeare’s most famous tragedy....

Sep 13 · 3 min read >

Shokoofeh’s growth story

I feel relieved, excited and so much more confident to go forward and expand, whilst knowing I’m growing a...

Jun 15 · 4 min read >

WTF is Purpose-led?!

When a new task lands in your inbox, the first thing we usually consider is ‘can I fit this...

May 15 · 2 min read >

Do you speak-a my language?

Language can be about inclusivity and belonging. But it can also easily be misinterpreted. In business, as in life,...

May 3 · 2 min read >

WTF are Growth Phases?!

Your business is unique, but business growth is not. There are trends, patterns, and common experiences, and we can...

May 3 · 3 min read >

WTF are Capabilities?!

Every company needs certain things if they want to operate successfully. They are often called ‘operational capabilities’ – the...

May 3 · 7 min read >

Lightbulb moment: Self-belief can be your superpower

The American comedian W.C Fields coined the well-worn phrase ‘never work with children or animals’. He clearly would never...

Feb 9 · 2 min read >

Lightbulb moment: “My business was purpose-less…”

Tessa Parry-Wingfield is the founder of The Power of Words writer collective – who encountered not one, but three...

Jan 20 · 3 min read >