Your guide to financial success
Julie Perkins
Julie Perkins is more than a coach—she’s a proven leader with a track record of driving meaningful business growth. As the founder of Wyseminds, Julie has helped countless women entrepreneurs break through financial and strategic barriers to create thriving, purpose-driven businesses.
Her insights are grounded in over three decades of real-world experience, including her role in leading Specsavers to market leadership in the Netherlands. Julie knows first hand what it takes to turn challenges into opportunities and turn passion into profitable purpose.
Julie’s Personal Turning Point
“I remember a moment when I was working 70-hour weeks, frustrated and questioning if all my efforts were even worth it. One night, staring at the stars at 3am, I realised I’d lost sight of what truly mattered—my purpose. The next day, I made a change, focusing on value, clarity, and purpose-driven decisions. That shift transformed my business and reignited my passion.”
